I can't help refining something: to make it better and better. Whether it's my own work, or my clients', I simply can't settle when I believe it can be improved. I had an idea today to put carbon fibre texture on my logo. To make this a reality, I had to learn how to create 'Patterns' in Photoshop, and how to create and apply displacement maps, so that the carbon fibre had a wrap-around look. The result is the CXphotoworks logo made of carbon fibre.